REBIRTH COLLECTION NOW AVAILABLE
Exclusivity in our garments that can only exist (and will only exist) once.
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Genoa Denim is the denim option to express yourself in a unique way through fashion and at the same time aid in saving the oceans and their ecosystems.
We design and produce by hand in Spain unique garments from donated jeans that people no longer want. Thanks to the donated garments, the enormous expense of 10,000L of water is not generated nor is the usual contamination when producing a denim garment. The donated tissue already existed. And thanks to the upcycling technique the planet does not know that we have produced something new and special.
OUR BEST SELLERS
Our exclusive styles are made using less water and toxic materials, which in return helps protect the oceans 🌊
STAY FASHIONABLE WHILE SAVING OCEANS
SHOP BY DESIGNERS
We have partnered up with some of the best designers in the Spanish Mediterranean coast to launch our very first Rebirth Collection.